You need a killer ad to be able to tap into customers and that’s what we deliver at ITechGloble. Our Google PPC services are meant to tap into the complete potential of paid marketing for your business. Our experienced creative copywriters work hand in hand with PPC expert strategists to create the most exquisite ad copies – customers can’t ignore…
Need a Google Ads campaign for your business but don’t need the complexity and cost of standard agency management. ITechGloble makes it easy to get started with Google Ads while you focus on your business.
We’ll take care of the setup, optimisation, ongoing maintenance, reporting and recommendations while you just respond to the flood of incoming leads!
At ITechGloble, we understand the importance of reaching your target audience effectively, especially for small to medium-sized businesses in the USA. That’s why we’re excited to introduce our latest service offering: Local Service Ads management.
Local Service Ads (LSAs) are a game-changer for businesses that rely on local customers, such as lawyers, plumbers, limo dispatch, electricians, and other service-based businesses. By prominently displaying your ad at the top of Google search results, LSAs help you connect with potential clients who are actively searching for your services in their area.
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SERVICES WE OFFER
ITechGloble PPC Management Process
Accurate measurement and campaign tracking is the foundation of every ITechGloble internet marketing service, including PPC advertising. If you don’t know exactly where you are today, you can’t maximize your results. Before you spend a penny on pay per click, you need to put the right analytics tools in place and gather some baseline data. You need to know how your website functions today as a sales rep. This process can take anywhere from a few days to a week or a month. The process is important. If you’re serious about results, don’t skip this step!
If you already have an existing pay per click account, our team will start with a pay per click. We’ll review what you’ve done in the past and give you actionable recommendations for improving your performance in the future.
For clients utilizing us for PPC management, we handle it all.
Why Do You Need PPC Advertising Services?
If your website does not come up prominently on the first page (multiple times), you’re losing business to your competition. There are two ways to increase your first page visibility—search engine optimization services or PPC advertising and management.
SEO is valuable because more people tend to click organic listings over paid ads (it is estimated that 60% of searchers only click organic listings over paid listings while 40% don’t know the difference—if the listing looks targeted to what they searched, paid or organic, they’ll click it). The two primary disadvantages of SEO are that you are not in complete control (Google, Yahoo and Bing ultimately decide who ranks where and how they do this is not exactly clear—despite what some SEO companies might tell you) and it takes time.
If you set up a pay per click account on Google AdWords, you’ll see your ads in a matter of hours. If you optimize your website to rank better organically, the work you do today may not be evident in the search results for weeks—even months and years!
Keyword Research
We research your business and determine broad-matched, phrase-matched, and exact-matched keywords that will drive the correct traffic to your business.
Pay Per Click
Getting clicks from Google is one of the best ways to gain new customers, but it can be expensive. We follow Google’s best practices to optimize your cost per click.
SEO
Google AdWords success has strong correlation to your site’s relevancy and user experience. We optimize your pages to include keywords and have a professional feel.
Display Ads
There are a variety of advertising options on Google, and we identify the best types for your business. We determine the ideal locations for your display ads to appear.
Mobile Ads
As mobile users continue to exponentially increase, it is essential to be present everywhere. We create ads that are optimized for a mobile experience..
Precise Targeting
Every business has a different target audience, which is why it is essential for us to determine exactly where your audience is and when they are online.
Remarketing Ads
With Google’s new and innovative targeting techniques, we are able to follow visitors of your website and remarket our Google campaign towards them.
Ad Design
After working with a variety of businesses, we have identified the most successful designs and calls to action in both Search and Display campaigns.
Analyze and Report
Don’t just take our word for it, look at the numbers. We will always provide comprehensive reports on all of your data and analytics.